Indians are planning big this summer vacations. For people in India summer holidays are to make their dreams come true.

Everybody looks forward to summer holidays. Indians are planning big this summer vacations with over 5 million planning holidays overseas as well as within India. For people in India summer holidays is mainly family time and bonding time with kids and also to make visit their dream destinations. Where in most holiday goers plan a trip to the world's top integrated resorts, some gear up to go to the beaches of Goa or Kerala and some to the cooler mountain ranges of the Himalayas. I have noticed over time that the mature travelers look to visit exotic places and plunge into a holiday of their aspirations and pure bliss. Spa, heritage & culture is not just everything being opted for these days – Experiential holidays like learning art, music, culinary & wellness are the new flavor and new destinations offering these experiences are being explored.

Distinct destinations that offer unique experiences are available to Indians, be it Uganda for spending some time with the near to extinct Silver backs or perhaps being swept off their feet by the year of their birth wine at the Adelaide wine yards among others. Cruising is catching up as something on the bucket list of all Indians … A river cruise on the "Danube" or "Volga" or perhaps on one of Royal Caribbean magnanimous ships around the Bahamas is like an experience of heaven on earth. Be it Europe for history and people, Philadelphia for a new universe that feels older and wiser or Marcel Theroux island-hops in Greece -where the economy is recovering and tourism is booming, the world is only opening up to all.

Various outbound marketing companies know that Indian travellers are more than willing to cut costs in order to afford their travel by choosing a cheaper alternative - be it accommodation or local transport and willing to spend the money saved on shopping for themselves. Incidentally, as per a recent survey conducted by the UNWTO, Indians are amongst the highest spenders among the world travelers and thus India is a market most marketing companies look to promote and market themselves.

"Mission Holiday" is a family activity now. Each member of the family is expert in one or few things related to travel. Making bookings, arrangements for Hotel accommodation, air -fares comparisons, budget all decided by far within the family. Now a well crafted India Outbound Representation Company would curate experiences based on age groups travelling or gender or destination or simply to ones interest.

Happy Holidays !!

Jasmine Duggal
Director - Pathika Representation & Marketing

OUTBOUND TOURISM UPDATE
May 2019

Pathika-Travel Sales Marketing Representation in India

Indians are planning big this summer vacations. For people in India summer holidays are to make their dreams come true.

Everybody looks forward to summer holidays. Indians are planning big this summer vacations with over 5 million planning holidays overseas as well as within India. For people in India summer holidays is mainly family time and bonding time with kids and also to make visit their dream destinations.

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